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United States
6
45k+
FoodTech
TypeScript/Django
SevenRooms built an all-in-one guest experience and retention platform for hospitality operators that combined front-of-house tools (reservations, waitlist, seating), guest data (CRM), marketing automation and back-office reporting. Operators embedded SevenRooms’ booking flows on websites and connected it to point-of-sale and payment systems so guest profiles and spend data stayed centralized. The product emphasized turning first-time guests into repeat customers through personalized experiences and automated campaigns.
Integration scale & diversity
Supporting 100+ third-party integrations (various POS systems, payment processors and OTAs) increased connector complexity and QA surface.
Privacy & data ownership concerns
Handling guest personal data and preferences across systems required clear consent, data controls and enterprise-grade privacy assurances.
Multi-channel data consistency
Keeping reservation, POS and online-order data consistent across channels required event-driven sync and reconciliation to avoid profile drift.
We implemented an event-driven synchronization layer and reconciliation tooling that kept reservations, POS and online-order data aligned across channels. We developed offline-capable front-end clients with safe replay mechanics so FOH teams could rely on the platform during network outages. We built a certified connector framework that normalized diverse POS and payment integrations and reduced integration support. Finally, we added privacy controls and modular feature flags so SevenRooms could serve restaurants, hotels and multi-concept operators without fragmenting the product.
1. Reservation & Waitlist Management
Operators used SevenRooms to accept online bookings, manage waitlists and control table assignments from a single interface.
2. Guest CRM & Profiles
The platform built data-rich guest profiles (visit history, preferences, spend) that operators used to personalize experiences and target marketing.
3. Marketing Automation & Loyalty
SevenRooms provided email/SMS automation, campaigns, referral tools and loyalty features to re-engage guests and drive repeat visits.
4. Operations & Floor Management
Front-of-house teams used table management, waitlist routing and floorplans to maximize covers and optimize seating flow.
5. Integrations & API
The platform exposed a flexible API and 100+ integrations (POS, payment gateways, OTAs) so SevenRooms fit into operators’ existing tech stacks.
6. Guest-facing Tools & Reputation
Operators used guest-facing features (priority alerts, private lines, review aggregation) to manage reputation and communicate with high-value guests.
The solution improved user engagement, and a pilot adoption rate exceeding expectations.
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